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Essentials of Strategic Management: The Quest for Competitive Advantage

Pocket • 2018 • 1. utgave

Essentials of Strategic Management: The Quest for Competitive Advantage

Av Arthur Thompson Jr., John Gamble, Margaret Peteraf

0 vurderinger • 0.0 av 5

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Om boken

Essentials of Strategic Management 6th edition by Gamble, Peteraf, and Thompson presents concise, straight-to-the-point discussions and timely examples with a writing style that captures students' interest. It features 10 chapters with 12 tightly linked cases. The content is solidly mainstream and balanced, mirroring both insights of academic thought and real-world strategic management. For years strategy instructors have been shifting from purely text-cases to a text-cases-simulation course str...Vis mer

Om boken

ISBN

9781260092271

Forlag

McGraw-Hill Education

Publiseringsår

2018

Språk

Utgave

1

Originaltittel

Essentials of Strategic Management: The Quest for Competitive Advantage

Format

Pocket

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Omtaler · 0

0 vurderinger • 0.0 av 5

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