Onward: How Starbucks Fought for Its Life without Losing Its Soul

Innbundet • 2011 • Engelsk

Onward: How Starbucks Fought for Its Life without Losing Its Soul

Av Howard Schultz, Joanne Gordon

1 vurderinger • 5.0 av 5

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Om boken

In this #1 New York Times bestseller, the CEO of Starbucks recounts the story and leadership lessons behind the global coffee company's comeback and continued success. In 2008, Howard Schultz decided to return as the CEO of Starbucks to help restore its financial health and bring the company back to its core values. In Onward, he shares this remarkable story, revealing how, during one of the most tumultuous economic periods in American history, Starbucks again achieved profitability and susta...Vis mer

Samfunn og samfunnsvitenskap
Økonomi, finans, næringsliv og ledelse
Historie og arkeologi

ISBN

9781605292885

Publiseringsår

2011

Språk

Engelsk

Originaltittel

Onward: How Starbucks Fought for Its Life without Losing Its Soul

Format

Innbundet

Frakt

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Omtaler · 0

1 vurderinger • 5.0 av 5

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