Marketing Analytics

Marketing

Paul Baines

The AI Marketing Canvas

Raj Venkatesan

Social Media

Jason McDonald

Data analytics for accounting

Finn Kinserdal

The Art of Statistics

David Spiegelhalter

Using Artificial Intelligence in Marketing

Katie King

Business Analytics

Stephen G. Powell

Foundations of Marketing

John Fahy and David Jobber

Marketing Research: An Applied Orientation, Global Edition

Naresh K. Malhotra

Marketing Concepts & Strategies

UK) Simkin Lyndon (Oxford Brookes University

Learning Google Adwords and Google Analytics

Benjamin Mangold

Principles of Marketing Engineering and Analytics

Gary L.

Digital Analytics for Marketing

USA) Sponder Marshall (Baruch College and Rutgers University

Marketing Strategy

Robert Palmatier

Marketing Theory

Marketing management

Kotler Keller

Predictive Marketing

Omer Artun

Marketing Ethics & Society

Introduction to neuromarketing & consumer neuroscience

Dr. Thomas

Global marketing

Svend Hollensen

Marketing Research An Applied Approach

Naresh K. Malhotra

Marketing planning

Stephan sorger

Principles of marketing

Philip Kotler

Marketing Research An Applied Orientation

Natesh K. Malhotra

Marketing Research

Naresh K. Malhotra

Competing on Analytics

Thomas. Abernethy

Retail Marketing

Peter McGoldrick

Business marketing strategy : cases, concepts, and applications

V. Kasturi Rangan

Digital Marketing

Alan Charlesworth