The small BIG

Pocket • 2015 • 1. utgave

The small BIG

Av Steve Martin, Noah Goldstein, Professor Robert B. Cialdini

0 vurderinger • 0.0 av 5

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Om boken

At some point today you will have to influence or persuade someone - perhaps ask a colleague a favour, negotiate with a contractor or get your spouse to put out the recycling. In The small BIG, three heavyweights from the world of persuasion science and practice - Steve Martin, Noah Goldstein and Robert Cialdini - describe how, in today's information-overloaded world, it is now the smallest changes that lead to the biggest differences in results.Offering deceptively simple suggestions and explai...Vis mer

Om boken

ISBN

9781781252758

Forlag

Profile Books Ltd

Publiseringsår

2015

Språk

Utgave

1

Originaltittel

The small BIG

Format

Pocket

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0 vurderinger • 0.0 av 5

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