Pocket • 2008

Marketing Research with SPSS

Name: Marketing Research with SPSS
SKU: 9780273703839
Price: 89.0 NOK
Availability: InStock
Rating: 3 (1 reviews)
ISBN: 9780273703839

Av Wim Janssen

1 vurderinger • 3.0 av 5

‌
‌

‌

‌
‌

‌

‌
‌
‌
‌
‌
‌
‌
‌

‌

Om boken

Marketing Research with SPSS Wim Janssens Katrien Wijnen Patrick De Pelsmacker Patrick Van Kenhove In the past, there have been Marketing Research books and there have been SPSS guide books. This book combines the two, providing a step-by-step treatment of the major choices facing marketing researchers when using SPSS. The authors offer a concise approach to analysing quantitative marketing research data in practice. Whether at undergraduate or graduate level, students are oft...Vis mer

Om boken

ISBN

9780273703839

Publiseringsår

2008

Språk

Originaltittel

Marketing Research with SPSS

Format

Pocket

Frakt og retur

Frakt

Brukte bøker sendes av selgeren. Forventet leveringstid etter pakken er sendt er 2-4 dager.

Returer

Kontakt selgeren etter levering.

Omtaler · 0

1 vurderinger • 3.0 av 5

Du vil kanskje også like

Bryman's social research methods

Tom Clark

Marketing Communications A European Perspective

Patrick De Pelsmacker

Discovering Statistics Using JASP

Andy Field

Real World Research

Colin Robson

Business Research Methods

Emma Bell

Marketing Communications - A European Perspective

Patrick De Pelsmacker

SPSS for Psychologists

Virginia Harrison

Understanding statistics in psychology with spss

Dennis Howitt

A Concise Guide to Market Research The Process, Data, and Methods Using IBM SPSS Statistics

Marko Sarstedt

Marketing Research: An Applied Orientation, Global Edition

Naresh K. Malhotra

Marketing

University of Leicester) Baines Paul (Professor of Political Marketing

Marketing Research

Alan Wilson

Research Methods and Statistics in Psychology

UK) Coolican Hugh (Coventry University

Doing Your Research Project: A Guide for First-time Researchers

Judith Bell

SPSS Survival Manual

Julie Pallant

Market Research in Practice

Matthew Harrison

Introductory Statistics Using SPSS

Herschel E. Knapp

Marketing research: methodological foundations

A concise guide to market research

Marko Saratedt

Statistics without maths for psychology

Christine Adolph

Spss Explained 2

Perry Hinton, McMurray and Brownlow

SPSS Explained

Perry R. Hinton

Designing and Conducting Survey Research

Louis M. Rea

Using SPSS for Windows and Macintosh Analyzing and Understanding Data

Samuel B. Green

Marketing Research: an integrated approach

Alan Wilson

Marketing Research An Applied Approach

Naresh K. Malhotra

Statistics and Data Analysis for Social Science

Eric J. Krieg

Doing Research The Hows and Whys of Applied Research

Pieternella Susanna Verhoeven

Introduction to Research Methods in Psychology

Dennis Howitt

Marketing reaserch

Iacobucci churhill

Marketing Research: An International Approach

Marcus J. Schmidt

SPSS Survival Manual A Step by Step Guide to Data Analysis Using SPSS for Windows (version 12)

Julie Pallant

Essentials of Marketing Research

Tony Proctor

Consumer Behaviour and Marketing Strategy

J. Paul Peter

Real World Research A Resource for Social Scientists and Practitioner-researchers

Colin Robson